top of page

Personal Logo

date. 2025

medium. Digital Art

size. 8 x 8 in

When creating my logo, I did a brain dump in Illustrator using typefaces I thought best represented me. I manipulated them, translated them to paper to see if I could manipulate them physically. Kept on iterating till I got my final logo.  I was unsure whether to include my middle initial, but I decided to include it because it is my mom’s maiden name and a big part of my identity since both my middle name and last name equally represent my mom and dad. I wanted to pay homage to as much of my identity as I could with a 3-letter monogram. When I picked out my typeface, I wanted something sophisticated and clean, so I could build on it later. I ended up choosing the typeface named Sway Variable in Adobe Fonts. After playing around with different fonts, I thought layering the letters with a bold italic could create an interesting composition. For a while, I didn’t even consider carving out the “I” in the “B”, but I am so glad inspiration struck because it combines all three letters seamlessly, giving them equal weight across. I decided to add the star at the center of the “E” for many reasons. I think it breaks up the typeface and creates a center point that offsets the text with something visually appealing. This might sound simple and dense, but I do love stars. I included it in the first logo that I created for my portfolio, and I like the idea of carrying an element of myself as I grow as a designer. Even as my design style matures, that small star will always remind me to stay curious, to keep reaching, and creating with the same wonder that first drew me to design. 

EBIlogo2.png
businesscard.jpg
businesscard2.jpg

Process Work:

bottom of page